Social Business Buzzword Bingo

Social business Buzzword Bingo-CompleteWhat do you do an a business space where the signal to noise ratio can be so low you can hardly hear yourself think? You poke fun at of course. In an effort to raise awareness to the jargon that is being used in Social Business, I offer you Social Business Buzzword Bingo. If you’re talking or listening to a Social Media Expert, Thought Leader, ninja, Guru etc. Listen to what they say. Are they talking clearly and articulating the value of social business or are they talking Jargon?

In the past, I’ve written posts on: Improving collaboration, breaking down silos, and innovating better. What does that all mean?Breaking down silos, what does that mean? and What does “Innovate better” really mean? in an effort to cut through some of the jargon. Today, I want to step it up a notch and crowdsource (buzzword) “ask people to contribute” in putting together the comprehensive list of Social Business Buzzwords.

Many thanks to people who have contributed so far:

The List ( will be updated as new contributions come in)

  • ________ 2.0
  • Adoption
  • Ambient awareness
  • Analytics
  • Authenticity
  • Bottom-up
  • Change Agent
  • Cloud
  • Collaboration
  • Communication
  • Community
  • Connected Leadership
  • Crowdsource
  • Emergence
  • Engagement (Engage)
  • Evangelist
  • Flatten Hierarchies
  • Folksonomy
  • Freemium
  • Gamification
  • Influence
  • Innovation (Innovate)
  • Kill e-mail
  • Metrics
  • Narrate your work
  • Newsfeed
  • Open Business
  • Openness
  • Presence
  • Real-time Feedback
  • Relationships
  • Silos (Breaking down)
  • Social ________
  • Social graph
  • Synergy
  • Transparency
  • Visibility
  • Working out loud

 Link to full size Buzzword Bingo Card:Link

Thanks also to Buzz Buzz Bingo for making it easy to put this together.

Greg Lowe

Greg constructively challenges the status quo to achieve real change in organizations. With a background in IT, communications and collaboration, Greg is passionate about making technology usable to make people’s jobs easier and changing the way companies do business. He does this by demonstrating value through building business cases and leading organizations to develop and support new behaviors, by working with leadership to help them understand how and why to leverage social business systems within their enterprise to achieve better business outcomes. He also writes and speaks about strategies and tactics that can be employed by companies to drive success in the Social Business space.

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8 thoughts on “Social Business Buzzword Bingo

  1. Rawn Shah

    You need:
    Transparency or Openness
    Relationships
    COMMUNITY (how could you miss that?)
    Metrics or Analytics

    Recriprocity – maybe

    You don’t need:
    Klout, Kred and Influence. Just Influence by itself should be enough
    360 Review – not really
    Social Business – isn’t it redundant to put into a “Social Business Bingo”

    Reply
    1. Greg Lowe Post author

      Good points. Klout, Kred, 360 Review all removed. (don’t want to name vendors anyway) As far as Social Business being on the list, The point I was trying to make is that since there is not aligned definition of what social business is, it’s jargon and hence should be included. Thanks for playing!

      Reply
  2. Tom Goodwin

    It is not only about words… Acronyms and Jargon. PPC, CAC, etc. TLAs are the bane of the tech world and I see so many of them starting to creep into social business. As my wife says “add more vowels and make them count – I don’t like acronyms!”

    Reply
    1. Greg Lowe Post author

      I debated about ROI. Lots of folks want to avoid that discussion at all costs, so I figured it would be a tough box to fill.

      Reply
  3. Guy Alvarez

    Thais is great Greg

    How about:

    ESN
    Social Collaboration
    Enterprise Collboration
    Social Reengineering
    Social Business Design
    Connected Consumer
    Generation C
    Customer Company

    Reply

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